Lecture: Micro Tribes
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Eluding geographical limitations, youngsters connect with kindred spirits to share their passions, opinions and missions.
For every longing, field of interest and way of life, there’s a group of like-minded souls somewhere. Youngsters aren’t part of one tribe or another, but participate in a number of different tribes.
Curious about Health Goths, Biohackers, Real Mermaids, Digital Hobos, Urban Golfers and many more? This trend lecture gives an overview of intriguing micro tribes and shows how these tribes reflect youngsters’ unique personalities.
A trend presentation that is suitable for marketeers who are interested in niches.
Duration: 45-60 min
