Generations, Technology, and Youth Culture

Generations, Technology, and Youth Culture

Insights

Understanding the Real Divides

Youth culture is evolving faster than ever. What once took years to become mainstream can now go viral within months. Subcultures, music genres, and styles are shifting at an unprecedented pace. For brands, companies, and governments, this is both a challenge and an opportunity. How do you stay relevant in a world where change is the only constant?

Workshops: The NextGen Labs

WORKSHOPS AND LECTURES

Inspiring, spontaneous and unfiltered.

The NextGen workshop is designed to give audiences a chance to engage with generation ZAlpha in a more personal and meaningful way; to ask questions and hear the unique thoughts and ideas of our team of experts on the Generation ZAlpha and more.

WATF?!?!

At Trendwolves, we are honored to have played a role in shaping WATF (Woodcrafts and Textile Futures) into what it is today—a platform that connects generations, celebrates creativity, and highlights the incredible opportunities within Belgium’s wood, textile, and furniture industries. 

Inspiring the Next Generation: Twiinz.World

Empowering the next generation is at the heart of Trendwolves' mission. We believe creativity and technology are key to shaping the future, and that’s why we developed Twiinz.world. This virtual 3D-STEM platform reflects our commitment to reaching young talent in their preferred digital spaces.

Twiinz.World

Cases

A virtual, 3D-STEM tool for 10 to 14 year olds; an initiative by Fedustria, the Belgian industry organisation for the wood, furniture and textile industries.

Book Release: Generation ZAlpha

According to a survey conducted by parental-control software maker Qustodio across more than 400,000 families and schools globally, children and youths aged 4 to 18 spent an average of 112 minutes per day on TikTok worldwide in 2023. This marked an increase of 107 minutes compared to the previous year. While YouTube remains the largest streaming app globally for this age group, children spent 60% more time on TikTok last year, highlighting the evolving media preferences of Generation Z & Alpha.

the Confidence Gap

InsightsCases

Self-confidence and self-image, questions that concern us all and shape our society. Inspired by research on self-confidence in young girls in the USA, we investigated the state of self-confidence among our Belgian youngsters, with the support of the Belgian HR department of insurance company AXA. 

BitBrussels: Belgium’s first Web3 education conference.

On the 29th of April, together with our amazing partners, we organised BitBrussels, the very first Belgian Web3.0 gathering completely focused on teaching, inspiring, and educating everyone about the possibilities of Web3.0. It was a successful first edition of many to come focusing on NFTS, DAOS, Tokens, and Metaverses.

Case: mIKs-it

mIKs-it, the only safe social media app for young children and families.

Case: “Every cloud has a Silver lining”

Silver is a serious game, created by VLESP and Create, that wants to train the mental resilience of 12 to 16-years-olds.