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Ellen has a sixth sense for trends ⏩⏩⏩.
Ellen is the author of our European Youth Trend Report. She applies her knowledge both during lectures and innovation workshops.
Background: Sociology, Fashion
Want to book Ellen for a lecture? We’d be happy to help you out.
NEW: Youth Trend Report
Our new Youth Trend Report 'Browsing The Margin' bundles 6 future youth trends and their influence on markets and business. It's jam-packed with inspiration, consumer insights, tomorrow's influencers, future marketing strategies and transformative solutions.
Women’s Day: Young forces of emancipation
Not a chance you have missed this year's international women's day! The force of emancipation is strong, and getting stronger. This article is about the role of social media as tools of empowerment for the younger generations.
Youth Trend: Intox/Detox
Youngsters happily surrender to the most extreme experiences. After the binging though, they detox. The intox/detox trend is about the self-regulating pendulum between extreme decadence and extreme discipline
Browsing the Margins of Youth Culture
The new Youth Trend Report #Browsing The Margin is about the true motivations of today's young generations. It is illustrated with examples from all around the world. It offers both inspiration and hands-on advice for managers, product and service designers, marketeers and human resources with an eye on the future.